Packaging brings together experts, designers and brand builders. Explore ideas from the people shaping what comes next.
Experts
People advancing packaging materials, sustainability, and manufacturing innovation.
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Betsy Lang
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Writer
Betsy Lang is a brand content creator at Holden Pak, bringing brand stories to life through thoughtful storytelling, creative ideas, and engaging content.
Nina King
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Sustainability Expert
Nina King is a sustainability expert who advises brands on eco-friendly packaging solutions. Her work focuses on reducing waste and promoting sustainable practices in the packaging industry.
Ziyun Qi
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Brand Specialist
Ziyun is a reporter and brand specialist in specialty coffee. She spends time with the people behind roasteries and cafés. She hopes her stories help small coffee businesses be seen and understood.
Emily Adams
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Brand Strategist
Emily Adams is a brand strategist who focuses on aligning packaging with brand messaging. She believes that effective packaging tells a story and engages consumers on multiple levels.
David Green
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Packaging Consultant
David Green is a packaging consultant who helps brands optimize their packaging strategies. He provides insights on materials, design, and sustainability to enhance brand value.
Sara Lee
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Materials Expert
Sara Lee is a materials expert who specializes in sourcing sustainable packaging materials. Her expertise helps brands reduce their environmental impact while maintaining high-quality standards.
Creative minds exploring form, function, and visual storytelling.
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Jenny Liu
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Designer
Jenny Liu is a graphic designer at Holden Pak, specializing in packaging design and visual identity. With a keen eye for color, typography, and composition, she creates thoughtful designs that bring each brand’s unique character to life.
Lisa White
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Creative Director
Austin, USA
Lisa White is a creative director who leads packaging design projects from concept to completion. Her vision combines creativity with strategic thinking to deliver impactful packaging solutions.
Tom Brown
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Industry Leader
Seattle, USA
Tom Brown is an industry leader in packaging innovation. He has been at the forefront of developing new technologies that enhance packaging efficiency and sustainability.
Mike Johnson
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Brand Builder
Chicago, USA
Mike Johnson is a brand builder with a passion for creating memorable packaging experiences. He believes that packaging is a crucial touchpoint in the customer journey and works to ensure that every detail resonates with the target audience.
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